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Best Email Platforms for Creators (2025)
TL;DR Editor’s Choice
Quick Comparison
| Tool | Best for | Free plan? | Automations | Monetization | Pricing (short) |
|---|---|---|---|---|---|
| beehiiv | Newsletter creators | Yes (2.5k subscribers) | Basic | Native ads & premium subscriptions | Free – $99/mo |
| Kit | Advanced automation | No | Advanced visual builder | Landing pages & courses | $25 – $200/mo |
| MailerLite | Small businesses | Yes (1k subscribers) | Good visual editor | Basic e-commerce features | Free – $50/mo |
| Brevo | Transactional emails | Yes (300/day) | CRM integration | E-commerce features | Free – $65/mo |
| GetResponse | All-in-one marketing | No | Webinars included | Full funnel suite | $19 – $119/mo |
How to Choose the Right Platform
🎯 Deliverability First
The best email platform means nothing if your emails don’t reach inboxes. All our recommended platforms maintain strong sender reputations, but beehiiv and Kit excel here due to their focus on creator content.
🔄 Automation Depth
Simple welcome sequences? Any platform works. Complex behavioral triggers and conditional logic? Kit leads, followed by GetResponse. MailerLite offers the best balance for most creators.
💰 Paid Newsletters & Monetization
beehiiv was built for monetization with native premium subscriptions and ad networks. Kit offers landing pages and course integration. Traditional platforms require third-party solutions.
🇪🇺 GDPR & EU Compliance
European creators need GDPR-compliant platforms. MailerLite (EU-based) and Brevo offer the strongest compliance features, while US-based platforms require more manual setup.
Starter Stacks by Creator Type
🎓 Coaches & Consultants
Powerful automation meets seamless booking. Tag prospects based on email engagement and trigger booking sequences.
📚 Course Creators
Newsletter-first approach builds audience, then monetize with premium content and course sales.
🏪 Local SMBs
Budget-friendly email marketing with seamless e-commerce integration for local businesses.
Frequently Asked Questions
Which email platform has the best free plan?
MailerLite offers the most generous free plan with 1,000 subscribers and all core features. beehiiv’s free plan supports 2,500 subscribers but with limited features. Most creators outgrow free plans within 6-12 months as their audience grows.
Is beehiiv better than ConvertKit for newsletters?
beehiiv excels for newsletter-focused creators with built-in monetization (ads, premium subscriptions) and superior newsletter design tools. Kit (ConvertKit) is better for complex automation and integrating email with broader creator businesses (courses, coaching, etc.).
What’s the best email platform for e-commerce?
For established stores: Klaviyo (not covered here) leads. For creators selling digital products: Kit integrates well with course platforms. For simple product sales: MailerLite’s e-commerce features cover most needs at a lower cost.
How much should I expect to pay for email marketing?
Budget $25-50/month for 1,000-5,000 subscribers on most platforms. Costs scale with list size – expect $100-200/month for 10,000+ subscribers. Factor in your monetization potential: if email drives $500/month in revenue, $50/month for the platform is worthwhile.
Can I migrate my email list between platforms?
Yes, all major platforms support list imports via CSV files. Most offer free migration assistance for lists over 1,000 subscribers. Automation workflows and designs need to be recreated, but subscriber data transfers easily. Plan 2-4 weeks for complete migration.